When Audi talks about concentrating on the future of its electric vehicle lineup – it’s not joking. The brand today launched 20 pilot Audi A1 e-tron units on the roads of Munich. Audi, E.ON, the public utility Stadtwerke München and Technische Universität München (TUM) are project partners in this fleet trial. E.ON and SWM are in charge of expanding and maintaining the charging infrastructure in the Munich metropolitan area. While some pilot participants received their keys last week, Audi handed over the rest of the A1 e-tron fleet to project partners and other trial participants. Click here for more news on the Audi A1. “Audi works relentlessly on comprehensive approaches which maximize benefits to customers. In this era of electric mobility, we will offer our customers a wide range of services which go beyond driving itself.  More...

Rumors have been floating around that Audi was planning on an addition: a baby R8. And apparently, reports say Audi insiders have been leaking quite a bit of information. Internally known as the R4, the model will be a two-seater sports car that will sit in between the Audi TT and the Audi R8 to rival the new drop-dead gorgeous Jaguar C-X16. “If the go-ahead was given today, it would take around three years to put into production,” said the source. “If you start with a roadster, it’s easy to make a coupe version, too [it’s simply a matter of putting a roof on].” More...

10 million is a huge number – now just imagine 10 million sedans. That’s exactly what Audi is celebrating today. The Ingolstadt automaker announced today that the 10 millionth midsize Audi sedan rolled off the assembly line today. The model was a Misano Red Audi S4 with a black and alabaster-white interior and a V6 engine generating 333-hp of output. Audi said that the A4 and its predecessor, the Audi 80, constitute the heart of the four ring brand.  More...

At the 2011 Geneva Motor Show earlier this year, Audi surprised the world with the new A3 Concept, a production version of which is expected to debut at the 2012 show. Power for the quattro all-wheel-drive Audi A3 Concept comes from a 2.5L 5-cylinder turbocharged FSI gasoline engine making 408-hp and a peak torque of 368 lb-ft. Mated to a 7-speed S tronic automatic transmission, the A3 Concept runs from 0 to 62 mph in 4.1 seconds with an electronically governed top speed of 155 mph. Pretty exciting right?  More...

Whether or not that Audi R4 will enter production, we’ve seen the brand’s Spyder concept give us hope at almost ever major auto show for the past year and a half. The latest iteration of the concept, which have carried e-tron badges, was the Audi e-tron Spyder, which made its debut at the 2011 Detroit Auto Show. While Audi still hasn’t officially confirmed the production of the R4 or even the compact e-tron models, the company today released a beautiful video of the e-tron Spyder driving through Malibu, California. Check out the video after the jump.  More...

Given Audi’s current propensity for aluminum and the controversial carbon fiber stripe on the existing R8 supercar, welcome and unsurprising news comes from Audi that the next R8 will have a hybrid aluminum and carbon fiber chassis. VW group ownership of both the R8 and the new Lamborghini Aventador begs the question: why not a carbon fiber monocoque?  More...

The cost of owning the TT Coupe has just become a little cheaper for British buyers as Audi has launched a new entry-level variant powered by the smaller 1.8-liter TFSI petrol engine which is already offered on the Roadster model. The TT Coupe 1.8 TFSI is offered in both "Sport" and "S Line" guises with on-the-road prices starting from £24,070, or £3,070 less than the equivalent 2.0 TFSI model. The four-cylinder turbocharged engine delivers 160-horses from 4,500rpm and a 250Nm (184 lb-ft) of peak torque from 1,500rpm through to 4,500rpm.  More...

Audi achieved sales of 120,200 automobiles in September, a growth of 17.1 percent compared to 2010 figures, due partly to strong demand from China. According to Audi head of marketing and sales, Peter Schwarzenbauer, they had already equaled their sales record for all of 2010 in China during the first week of October. He added that they want to exceed the 300,000 mark for the first time this year. Since the start of the year, Audi has sold a total of 973,200 vehicles throughout the world, an increase of 17.4 percent compared to 2010 data. More...

German tuning firm Motoren Technik Mayer, aptly known as MTM, has a knack for improving the performance of any Volkswagen Group model. The firm's most recent project concerns the Audi RS3 Sportback that is normally powered by a 2.5-liter turbocharged inline-five generating 340-horses and 450 Nm (331 lb-ft) of torque, which are good for a 0 to 100 km/h (62mph) acceleration time of 4.6 seconds and a limited top speed of 250km/h (155mph).  More...

On October 1, Audi is hoping to bring in the brand’s tenth win at the “Petit Le Mans” at Road Atlanta in the state of Georgia, the U.S. counterpart of the Le Mans 24 Hours where Audi won last June. Audi had used the R18 TDI diesel race sports car, which features ultra-lightweight technology, at Le Mans to score its tenth win at the famous race. Audi has taken the win for the U.S. race for nine times. The Petit Le Mans is the most important endurance race in North America, comparable to the Daytona 24 Hours and the Sebring 12 Hours. Starting in 2000 to 2005, the Audi R8 has never been outperformed at this race, which spans more than 1000 miles or for a maximum of ten hours. More...